Kevin Arnold shoots a Subaru story with Hasselblad

Kevin Arnold recently spent a day shooting some outdoorsy Automotive Lifestyle images with Hasselblad’s new range of medium format CMOS cameras on-location in Whistler, BC. Kevin loved the detail he was able to capture with the H5D-50c and the camera’s inherent flexibility in a natural light setting. In Kevin’s own words, “it’s the first time I’ve felt like a medium format system can finally become my go to system.”

Check out his take on the Hasselblad system, more images from his Subaru shoot, and some really great BTS from their incredible shoot location on Kevin’s blog: